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"Conspiracy and Credibility in Minneapolis"
by Kenn Thomas
At the opening reception for the Midwest Popular
Culture Association conference recently in
Minneapolis, the discussion turned to David Kelly, the
UK's Ministry of Defense adviser found dead of a slit
wrist last July. I gave my opinion that Kelly - a high
profile whistle blower over the false data about
Iraq's weapons of mass destruction used to justify the
war - was murdered. A woman from the Netherlands
assured me that she followed the European press more
closely about this and that Kelly indeed had committed
suicide, the view of Kelly's death most charitable to
the Blair administration.

When dealing with the parapolitical, individual
opinions rarely coincide and even agreement on the
facts is rare. I maintained that neither of us had an
absolute certainty about Kelly. We were flanked on
my side by speculation and a large pattern of facts
(the microbiologist death list), and on hers by
official conclusions and what runs in the press. We
did agree on one thing: not much functional difference
exists between murder and driving someone to suicide.

But the nuance of difference in our views colored the
rest of the conference proceedings. Presenters for the
most part simply explored themes and social
reflections found in various aspects of popular
culture, but occasionally it turned to the
parapolitical. Obviously, this was true of the panel I
chaired on conspiracy culture. One member of the
audience, a Steamshovel fan of long standing,
effectively challenged Jerry Lembcke, a panelist who
wrote the book CNN's Tailwind Tale: Inside Vietnam's
Last Great Myth, a well done examination of
media distortion. While the book has a lot to
recommend it, its author often makes his points by
receding into the vagaries of "institutional
analysis", the facts-avoiding tactic advocated by Noam
Chomsky.

To describe parapolitical research, Lembcke uses terms
like "conspiracism", a word that Fletcher Prouty
pointed out long agocontains the subtle smear of
"racism" within it. Lembcke also labeled
Prouty "right wing", as he did people like Michael
Ruppert and Jeff Rense. To my great pleasure, the
Steamshovel reader had my co-panelist trace this line
of reasoning to the absurd point where he actually
declared Peter Dale Scott "right wing" as well.

John Stauber, the director of the Center for Media and
Democracy in Madison, Wisconsin, gave the keynote
address on how the Bush administration uses public
relations propaganda to promote the Iraq
war.

His book, entitled Weapons of Mass Deception
(co-authored with Sheldon Rampton), rightly blasts
such Dubya newspeak successes as convincing the
American public that Iraq was behind the 9/11 attacks,
although the book doesn't use the term "brainwashing".

I had lunch with Stauber just before he took the dais
and we talked conspiracy. He explained that he knows
Jim Fetzer, author of the highly regarded book,
Assassination Science. Stauber seemed genuinely
interested in news that the new LBJ-did-it book was
written by the father of the current White House press
secretary. He even seemed open to such notions as Paul
Wellstone possibly being assassinated, although
he more or less rolled his eyes at that as well as
some of Fetzer's more startling conclusions.
Parapolitics never rose to the level of a mention in
his keynote speech, however.

Stauber instead told the assembled that public
relations is a business practice that tries to put a
credible face on scams and screw jobs. He recalled an
example from work on his previous book, Toxic Sludge
Is Good For You, when a PR firm tried to convince him
that thepoisonous pollutants of solid waste are
actually "recyclable bio-matter". I wondered, though,
to what extent Stauber's own effort suffered from the
same problem.

The search for "credibility" also haunts the opinion
industry, left and right. Jerry Lembcke defined
respected conspiracy writers as "right wing" - not
just people whom he felt had it wrong - because it
gave him more credibility as a critic coming from the
left. Stauber had little to say about conspiracy as a
broadstroke concept, even though his work studies it
in detail, because that would tarnish its credibility.

It's one public relations success often overlooked.

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